A Complete Guide to Implementing a Successful Business Development Coaching Initiative
Webinar: A Complete Guide to Implementing a Successful Business Development Coaching Initiative
January 26, 2022
Competition today is fiercer than ever as professional services firms refine their approaches to attracting, targeting, and acquiring new business. Still, most seller-doers like lawyers, accountants, financial advisors, and consultants struggle to find the time (or appetite) to play an active role in selling their services.
In this 45-minute webinar, David Ackert, founder, and CEO of Ackert, Inc., will discuss why more than 70% of U.S. firms implement business development coaching programs to address this challenge. He will also share six strategies for ensuring a successful business development coaching initiative, including:
- Overcoming common objections and obtaining leadership buy-in
- Selecting and motivating participants
- Developing effective training materials
- Roll out and implementation best practices
- Key metrics for tracking results and ROI
- Leveraging technology as a tool to scale business development across your firm
|All attendees are automatically entered for a chance to win a $50 Dinner and a Movie Gift Card.|
Ackert, Inc. delivers sales enablement tools that equip professionals with expertise, skills training, and technology to streamline their business development execution and accelerate revenue growth. Designed for professional services the PipelinePlus sales enablement platform equips seller-doers with intuitive technology for identifying and nurturing their most valuable leads; automated next steps prompts; and a library of e-learning content. In addition, it provides marketers and business developers with software dashboards to track business development activities and view valuable data for making strategic decisions.